About Flowers Foods

Flowers Foods (NYSE: FLO), headquartered in Thomasville, Ga., is a leading producer and marketer of packaged bakery foods in the United States. The company operates 44 highly efficient bakeries that produce breads, buns, rolls, snack cakes, and pastries, which are distributed fresh to foodservice and retail customers in the Southeastern, Southwestern, and mid-Atlantic states and frozen to national foodservice and retail customers.

Flowers' top brands include Nature's Own, Whitewheat, Cobblestone Mill, Tastykake, Mrs. Freshley's, European Bakers, BlueBird, and Mi Casa and regional brands that include ButterKrust, Captain John Derst's, Evangeline Maid, and Mary Jane & Friends. Among the company's top regional brands are Sunbeam, Bunny, Mary Jane, Aunt Hattie's, and Holsum.

Flowers Foods is a leader in the baking industry. The company maintains some of the most efficient and technologically advanced bakeries in the country. Flowers is dedicated to providing delicious, quality baked foods at a good value.

In fiscal 2012, Flowers Foods had sales of $3.0 billion. Income from continuing operations was $136.1 million.

Click here to access the Flowers Foods Investor Fact Sheet.

• Grow sales organically and through acquisitions
• Creating foods that meet the needs of customers and consumers
• Developing strong brands
• Providing extraordinary service
• Operating efficient bakeries
• Innovating to improve our performance
• Managing resources wisely
• Fostering team spirit, appreciating diversity, and encouraging professional growth
  

	Brand	Products
	Nature's Own Cobblestone Mill, European Bakers, Aunt Hattie's	Soft variety breads, buns Specialty breads, buns, rolls
	Sunbeam, Aunt Hattie's, Bunny, ButterKrust, Dandee, Holsum, Mary Jane, Mary Jane and Friends, Evangeline Maid, Flowers, Betsy Ross	White breads, buns, rolls
	Tastykake,  Mrs. Freshley's, BlueBird	Snack cakes
	Mi Casa, Frestillas	Hispanic tortillas

Flowers' fresh breads, buns, rolls, and snack cakes are available in the Southeast, Southwest, and mid-Atlantic states through the company's Direct Store Delivery (DSD) Segment. The company is continually expanding its market reach through acquisitions and by stretching its current territory. The brands available regionally include Nature's Own, Whitewheat, Cobblestone Mill, Tastykake, Aunt Hattie's, Holsum, and BlueBird, as well as the company's white bread brands--Sunbeam, Bunny, ButterKrust, Mary Jane, Mary Jane and Friends, Evangeline Maid, and Betsy Ross.

Flowers' Mrs. Freshley's brand of snack cakes is available nationally to retail and vending customers through its Warehouse Segment. The European Bakers' brand of frozen specialty breads and rolls is available nationally to retail in-store bakeries and foodservice customers.

Flowers Foods has two operating segments. The Direct Store Delivery (DSD) Segment handles fresh breads, buns, rolls, and snack cakes that are sold regionally through a system that reaches about 70 percent of the U.S. population. This DSD system is backed by a network of highly motivated independent distributors. The Warehouse Segment is responsible for the national distribution of fresh snack cakes and frozen breads and rolls that are sold direct to customers' warehouses by frozen and non-frozen contract carriers.

Flowers Foods has 44 bakeries. Each bakery operates as a separate subsidiary of the company and has its own president, human resources director, and controller.