Flowers Foods markets baked foods under such brands as Nature's Own and Whitewheat.
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Mrs. Freshley's fresh cake and pastries brand of Flowers are available in retail grocery stores, convenience stores and vending machines across the United States.

Look for Mrs. Freshley's

  • Snack cakes
  • Multipacks
  • Family size sweet baked goods

Flowers Foods could not bake, market, or distribute its products without the talent, dedication, and hard work of thousands of employees, associates, and independent distributors. These people are one of Flowers' greatest assets. Their professionalism, enthusiasm, and dedication to do their best are vitally important to the success of our company.

As a team, our goal is to increase the value of our company to our shareholders. We accomplish this by:

  • Growing sales organically and through acquisitions,
  • Creating foods that meet the needs of customers and consumers,
  • Developing strong brands,
  • Providing extraordinary service,
  • Operating efficient bakeries,
  • Innovating to improve our performance,
  • Managing our resources wisely, and by
  • Fostering team spirit, appreciating diversity, and encouraging professional growth.

Our commitment to these actions creates competitive advantages that make Flowers Foods' success possible. 


Sustainability Initiative


For information regarding Flowers Foods' sustainability initiative, click here.

 

Flowers Foods celebrates the positive spirit that is alive in our company through our employees. The Flowers Spirit is one of integrity and dedication to a job well done. It encourages and uplifts others and inspires them to do their best. It's about caring for those with whom you work as well as for your community through charitable actions. The Flowers Spirit is the heart of our company.

In 2002, Flowers Foods created the Flowers Spirit Award program to celebrate employees throughout the company who live the Flowers Spirit. These individuals are honored with a Spirit Award because of their exemplary work performance, their positive attitude, their encouragement of others, and the time and energy they give to their community. In keeping with the spirit of the program, Flowers makes a charitable donation in honor of each Spirit Award Recipient.

Every year, from the list of Spirit Award honorees, one person is chosen to receive the programs's highest honor: the L. S. Flowers Spirit Award. This award is named after Langdon S. Flowers, Sr., former chairman of the company, whose kindness, generosity, and encouragement have touched the lives of many within our company and the country.

L. S. Flowers Spirit Award Recipients
2008

Fred Steed,
Roll line supervisor, Bailey Street Bakery
2007

Anita Hawkins,
Production wrap operator, Flowers Bakery of Texarkana
2006

Charles Overstreet,
Distribution systems coordinator, Flowers Baking Co. of Birmingham
2005

Michael Sileno,
Production supervisor, Franklin Baking Company
2004

JoAnn Davis
,
Quality control technician, Flowers Bakery of Montgomery
 

2003

Larry Morning,
Production superintendent, Flowers Baking Co. of Tuscaloosa

 
2002

Mary Emery
,
Production supervisor, Flowers Bakery of Crossville

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